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Brand impact

Accurately measure your brand presence and sponsorship 
impact at sports events to optimize your investments

Analyze key performance metrics to enhance the effectiveness of your sponsorship strategy

The brand impact score (BIS) is calculated by MI-powered analytical tool, and it’s based on the quality and duration of the brand exposure during an event’s broadcast. 

 

A report analyzing multiple media channels is available almost immediately after the broadcast, providing comprehensive data about the value of brand visibility against the marketing investment.

Constructor Brand impact showcase

Key features of Constructor Brand impact

comprehensice-analysis
Comprehensive analysis

Analyze your videos and broadcasts to determine the extent of your brand's influence across multiple channels.

Quality assessment
Quality assessment

Examine each frame and identify essential elements to ensure a precise evaluation  of your brand's impact on sports events.

Exposure time tracking
Exposure time tracking

Quantify brand's presence at sports events and gain valuable insights into the visibility you've attained.

Who can benefit from using the Brand impact technology

Sport teams & sport leagues

Use automatic reports to valuate the success of all your sponsorship deals

Sponsor brand managers

Asses the effectiveness of your brand exposure with reliable key metrics

Marketing agencies

Get quick, easy-to-understand reports with clear visualizations, so you can make informed decisions that drive success

Trusted by leading teams across all major sports

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